Jump to main content

About Saferoad Group

Saferoad is a leading supplier of road safety solutions in Europe. The Group offers a broad range of innovative and high-quality road safety solutions.

About Saferoad Group

Extensive knowledge and portfolio
Saferoad Group was founded in Norway in 2007, as a merger between the Ørsta Group and the Euroskilt Group. Our roots go back to 1947 when Ørsta Stålindustri was founded. Since 2007, Saferoad has acquired several companies in the road safety business and now have 2.100 employees across 13 countries.

We have leading positions in several of our core markets and offer a broad range of innovative and high-quality road safety solutions. We offer extensive technical expertise in combination with strong local presence, which is of great advantage to our customers. Our focus on product development, high quality standards, best service and vast experience makes us a responsive and reliable partner.

For a safer life on the road
Every day, Saferoad develops products and solutions, educates road workers, installs safety products and secures roads and highways across Europe. Our mission is to contribute to a safer life on the road and we are dedicated to develop road safety solutions that actively contribute to reduce the number of people seriously injured or killed in traffic accidents.  

Vision Zero is an integrated part of the Group's mind-set; zero serious injuries and zero fatalities in road traffic. 

Vision Zero

Vision Zero is an integrated part of the Group's mind-set; zero serious injuries and zero fatalities in road traffic

>> Read more 

Our values

Care, Drive and Integrity

>> Learn more about our values